Business Leads

Volkswagen shines at NAAMSA Auto Week: A celebration of excellence and innovation.

Xola Speelman
Oct 21, 2024By Xola Speelman

This year’s South Africa Auto Week 2024, hosted at the Cape Town International Convention Centre, marks a monumental moment in the country’s automotive industry. Under the centenary banner of NAAMSA | The Automotive Business Council, industry leaders gathered to reflect on the progress made since 1924 while envisioning a future of innovation and sustainability. Among the high-profile attendees was President Cyril Ramaphosa, who lent his presence to this prestigious event, further cementing the importance of the automotive sector to South Africa’s economy.

The excitement in the room was palpable, as discussions around alternative NEV powertrains and the benefits of hydrogen technology took center stage. The future of cleaner fuel technologies and innovative energy funding solutions sparked an exchange of bold ideas, all focused on shaping the road ahead for South Africa’s automotive industry.

Amidst the thought leadership, a pinnacle moment arrived during the third annual NAAMSA Accelerator Awards. Volkswagen Group Africa (VWGA) emerged as the undeniable star of the day, taking home several top honors. The esteemed awards recognize those in the automotive industry who have gone above and beyond in driving excellence, innovation, and sustainable growth.

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The Volkswagen team celebrating their achievements.

Volkswagen’s success was nothing short of remarkable, with the iconic VW Polo sweeping three prestigious awards:

  • Top Locally Manufactured Vehicle of the Year – VW Polo
  • Top Exported Vehicle of the Year – VW Polo
  • Passenger Car of the Year – Polo Vivo

In addition to these wins, Volkswagen received a special certificate honoring the company’s 73-year-long contribution to the development and upliftment of local communities. This recognition not only highlighted Volkswagen’s manufacturing excellence but also underscored its role as a key driver of socio-economic progress in South Africa.

"We are incredibly proud of our team and the relentless passion that has brought us here," said Martina Biene, from Volkswagen. "These awards belong to every part of our business - from the factory floor to the dealership, and of course, to our loyal customers who continue to believe in us."

As Volkswagen celebrates this extraordinary success, the company reaffirms its commitment to pushing the boundaries of excellence. With its eyes set on the future, VWGA remains a leader in innovation, driving South Africa’s automotive industry forward into its next 100 years.

For more about VW, visit: VWSA